EL PIMPI AND SAN MIGUEL, TOGETHER IN TRIBUTE TO MÁLAGA

At El Pimpi, we celebrate Málaga in a special way: with heart.
That’s why we are truly proud to have taken part in the new “Sentir Málaga” campaign by San Miguel, a brand that, like us, has stood by this wonderful city for nearly 60 years.

This campaign is a true tribute to Málaga, an anthem to its way of life, its spirit, and the joy with which it celebrates. It’s a homage to its people, its art, its sunshine, and its openness to the world.

From June to December, San Miguel is releasing a limited edition featuring fresh new designs that pay tribute to our land. Phrases like “There’s nothing like daring to feel the magic of La Feria” or “The art of daring to live in the City of the Sun” turn each bottle and can into a heartfelt declaration of love for Málaga. And where better to enjoy it than at El Pimpi? Every corner of our house is steeped in history, culture, and that unmistakable malagueño spirit that defines us.

Because at El Pimpi, we also believe that to feel Málaga is to celebrate it, with a cold San Miguel in hand and an open heart.

We would like to thank San Miguel for including us and for their deep commitment to our land, always shown with such affection and respect. We share their philosophy of never settling, with an explorer’s spirit and strong roots, which reflects both the brand and our unique city.

We warmly invite everyone to come by El Pimpi and enjoy a very special San Miguel. Because feeling Málaga is also tasting it.